Ma2.1 Essay Example | Topics and Well Written Essays - 5000 words

Ma2.1 - Essay Example Holzner (2006) found that Dell, from its very early years of business, focused on offering computers as quickly as possible and with greater quality services (p. 4- 6). With its basic marketing strategy of ‘go direct’ and its marketing objective of providing customers with outstanding value and superior quality computers, Dell could rank 34 in the Fortune 500 companies by 2008. It employs more than 63,000 employees in more than 150 countries. This research work is an attempt to analyze the marketing strategies being adopted by Dell Inc in recent years. Rather than describing the strategies that are implemented by Dell, this piece of research work provides an in-depth analysis of why and how these strategies helped Dell success in its business and achieve its goals. This research work helps find out the strategic perspectives and theoretical approaches that explain how Dell made the success story. This work identifies most important strategic methods adopted by Dell including direct business model, Virtual integration, customization and customer focus and these strategies are detailed in order to examine how these strategies can help a business in its success path. This research work is an analysis of international strategy from the example of Dell. Dell has been considered to be a model and illuminating example for successful company with effective international strategies. Not just one strategy, but a number of strategies are virtually integrated in the business story of Dell. This research work identifies certain international management and marketing strategies of Dell including ‘go direct’, supply chain management, customer focus, customization and virtual integration. Dell’s ‘go direct’ model remains to be a powerful strategic tool that not only eliminates the middle men expenses, but, helps the company find and meet specific

Endangered species Essay Example for Free

Endangered species Essay The tiger being a native occupant of the Eastern and Southern Asia is endangered species. Six out of the nine subspecies of the tiger are endangered while the other three subspecies are already extinct according to the zoo attendant. The tiger species are endangered due to quite a number of reasons e. g. poaching, deforestation and fragmentation. This is to the fact that this wild cat likes only densely populated areas which pose greater risk for its survival. The tiger is being hunted for fur and destruction of habitat has reduced the tiger population in the wild. Research has established that at the start of the 20th century it was estimated that over 100000 tigers existed world over but their population has reduced greatly to about 2000 in the wild. Some research also suggests that it is even lower in numbers. Some major campaigns have been initiated world wide in order to conserve this specie e. g. the project tiger initiative in India; which has the largest population of tigers, has been on a campaign since 1973, initially spearheaded by Indira Gandhi. Fundamental accomplishments have been the establishment of over 25 well-monitored tiger reserves in reclaimed land where human development is not allowed. 2. Background information: The tiger as it is commonly known has the scientific name Panthera tigris. It is a member of the family Felidae the largest of the four big cats in the genus Panthera. More information about its classification is as follows: Kingdom: Animalia, Phylum: Chordata, Class: Mammalia, Order: Carnivora, Family: Felidae, Genus: Panthera, Species: P. tigris. And its subspecies are: P. t. tigris, Panthera tigris jacksoni, P. t. sumatrae, Panthera tigris altaica, Panthera ,tigris amoyensis, † Panthera tigris virgata, † P. t. balica, † P. t. sondaica. The last three sub species are extinct. It is a native of much of the Southern and Eastern Asia ands is an obligate carnivore and apex predator. It lives in various types of forests, including wet; evergreen; the deciduous forest, and the thorn forests and prefers denser vegetation. 3. The plan: One of the proposed plans to save this endangered species is to reclaim land occupied by people that were originally habitat for this animal, secondly there is need to introduce new and strict measures to curb the poaching menace to the animal species. The most endangered species are recommended for zoos in order to preserve them and prevent them from becoming extinct. It is more than evident that the Washington DC zoo is campaigning highly on the fact mission of saving this specie even though the zoo might not be able to accommodate all the endangered species of the animal. In order to be able to accomplish this, the zoo management has established a research centre that is dedicated to the well being and maintenance of the tiger. 5. Estimate cost It is better to recommend the animal to be breed in the wild than keeping it in the Zoo. This is so due to high cost of breeding in the Zoo and since it is a wild cat, being kept in the wild while monitoring their development is necessary and this is the work of the research institutions that have been established in the Zoo. 6. Conclusions: Since the major problem that this animal is experiencing is deforestation, poaching, and fragmentation. It is rather proper to take precautionary steps such as land reclamation by a forestation in deforested areas to allow the tiger to breed fully to increase in population.

Implementation of Purchase Orders Workflow Process

Implementation of Purchase Orders Workflow Process 2.2 Research questions Key research questions will be: How important is the implementation of the workflow process within the financial system (SAP)? What weakness or issues are evident in the current process in relation to purchases orders approvals? How efficient is the current approval process and how trustworthy? What are the most important activities the management can take to improve the current process? Does the companys DOA policy align with the current PO process? 2.3 Significance of the project SRG will benefit on having purchases orders workflow electronic process, include quicker, more efficient and correct procurement, enhancing overall supply chain visibility and competence and combined business processes. Technology is the main support for all business processes across modern corporations. Electronic process using available technology has become fundamental substance that creates, supports, and constrains the business processes in all most important organizations. (Sehgal V. , 2010) Understanding what is working in the current process what needs to be improved and the lessons learned from that understanding will guarantee that automation of purchase orders workflow process will improves operations management, creating a competitive advantage. For SRG the use of the workflow system for non-stock purchase orders approvals aids to guarantee that documents are managed and approved in a constant and effective routine. (Sehgal V. , 2010) Project related literature summary 3.1 Focus on MBA Specialization: Operation Management A literary review for this project has focussed on Operation Management, process design and analysis from the current MBA course. An initial understanding of the project subject is based on the textbook for Operations Management, Suresh N. Kumar, 2009 and Operations and Process Management; Principles and Practice for Strategic Impact, Slack, N, Brandon-Jones, A, Johnston, R Betts, A 2012. Monks, 2004 (cited on Suresh N. Kumar, 2009, p.9) outlines that Operations Management as the process whereby resources, flowing within a defined system, are collective and converted by a organized way to add value in accord with policies communicated by management. Recognition and constant valuation of process change are encouraged through an innovative situation. (Grover V, 2008). The Operations Management goals can be classified into customer service and resource Utilisation. (Suresh N. Kumar, 2009). Management by processes offers utensils which might improve and restructure workflow as they contemplate the requirements of the participants involved (customers, shareholders, staff, suppliers,). (Climent C, Mula, J Hernandez, 2009). Other areas in the literature consist of business process reengineering, Hammer and Champy (1993, p. 32), cited on (Wang W. Chan H K. Pauleen D, 2010) BPR is the important rethinking and essential redesign of business processes to accomplish improvements in critical existing procedures of performance, such as cost, quality, service, and speed. A preliminary list of relevant literature is referenced in section 7. Planned Methodology 4.1 Method This proposal is for a case of study to evaluate the implementation of purchase orders workflow process within financial system, using interviews for primary data as styled by Saunders. M. Lewis P Thornhill, 2016. Data Collection A rational methodology will be used to analyse the qualitative research method in conjunction with the existing literature. This project will attempt to deliver a best solution to the issue outlined. Thus, primary data will be collected from interviews with currents system users, managers and purchases orders requesters and creators. Secondary data will be collected from internal company documents such existing delegation of authority policy, current workflow for non-stock purchases orders approval, purchases orders documents created and approved in the last twelve months. A sequence of structure interviews having eight questions based on obtaining a better understanding of the current process will be conducted to allow qualitative data to be composed. Twenty (20) minutes interviews will be piloted with 6-8 employees (that includes purchases orders creator and approvers, purchases orders requestors, managers across the organization). Review and analysis of the interviews and documentation will give indication of current process weaknesses in order to provide relevant recommendations. 4.3 Process Ethical Considerations This project will fulfil with the requirements of ethical conduct of research defined in the project learning materials. Interviews will follow ethical rules and all interviewees will sign consent forms as per the AIB guidelines and National Statement on Ethical Conduct in Human Research 2007. This project will fall into the low risk as per the AIB project learning materials guidelines. Interview participants will be treated as per guidelines and will not be identified in the report. 5.1 Consent forms: The AIB Project Proposal Research Ethics Sheet is attached as appendix A. An executed organisational consent form is attached as appendix B Interviewees will be asked to provide their written consent using AIBs individual Consent form attached as Appendix C and will accompany the project draft. Schedule of Completion The author expectation is to complete this Project within three month from the date obtain an approval. Specific milestone are as follows: Literature review commence by 03 Jan 2017 Project Proposal submission by 19 Jan 2017 Data Research and Collection commences 13 Jan 2017 Writing of draft commences 30/01/2017 Submission of draft 27/03/2017 Submission of final project by 07/04/2017

The Negative Side of Affirmative Action :: Essays Papers

The Negative Side of Affirmative Action Affirmative Action†¦Is it positive or negative? â€Å"Remembering the Negative Side of Affirmative Action,† a reflection of the graduate college life and experience of Lisa Chavez, a Mexican American, is a strong article of the negative aspects of affirmative action. Published in the Chronicle of Higher Education in 2002, the article provides a somewhat modern approach or view to the controversial issue. Chavez’s article addresses her own personal experience of teaching a class filled with affirmative actions students, brought in from previous- offender’s programs. She provides details of the situations that she was placed in, and their effect of her teaching at that time and in the future. This article is a valuable example of a negative view on affirmative action. This article is very persuasive thanks in part to all of the direct evidence she provides. Chavez discusses her job offer to teach a college level English class to some immigrant and previous offenders that came from the local jail. I thought that affirmative action would extend a helping hand to those who might otherwise learn about available opportunities†¦I learned however, that affirmative action could be a double-edged sword, even though its intended beneficiaries.(1) This example gives the framework for the argument she is trying to present. The majority of these students were unwilling to learn and resulted in using negative gestures toward Chavez in order to â€Å"strict up a rise† with the other students. They took every chance to embarrass me, and I soon found out that open-ended writing assignments usually turned into fantasies of what they would like to do to me if they could get me alone sometime. (1) Chavez also explains the repercussions that the university was willing to hand down. The university was unwilling to discipline the students; they merely told Chavez to handle the problem herself. This left Chavez with no place to turn and limited ideas. Later Chavez tried to incorporate the student’s ethnic background with the lesson being taught. This leads to Chavez receiving threatening phone calls, and damages to her personal property. This evidence provides a more believable thought for the author’s argument. By using Pathos, or emotions, she appeals to her audience. By looking for sympathy, caused by all the bad events that had taken place, Chavez is able to grab the heartstrings of her audience.

Character of Penelope in Homers Odyssey Essays -- Homer, Odyssey Essa

The Character of Penelope in The Odyssey "My lady, there is no man in the wide world who could find fault with you. For your fame has reached broad heaven itself, like that of some illustrious king."(Page 289,Book 19, The Odyssey) Penelope played one of the most vital roles in Homer's timeless classic ‘The Odyssey’, as both Odysseus's patient and loving wife and as the Queen of Ithaca. Her great love for Odysseus is most powerfully shown with her persistence in waiting nineteen years for her husband to return over the ‘wine dark sea’ rather than losing all hope and marrying another. Penelope has a strong and constant character, and her personality changes very little throughout ‘The Odyssey’. Since there are so few mortal women featured in The Odyssey, Penelope can be perhaps seen as an ideal figure to represent all noblewomen within the Greek world. Although women were to the most part seen as possessions they could still be highly respec... ...assical Greek Art," pp. 29-58. Richard Brilliant, "Kirke's Men: Swine and Sweethearts," pp. 165-73. Helene Foley, "Penelope as Moral Agent," in Beth Cohen, ed., The Distaff Side (Oxford 1995), pp. 93-115. Homer. The Odyssey. Trans. Robert Fitzgerald. New York: Vintage Books, 1989. Marilyn Arthur Katz, Penelope's Renown: Meaning and Indeterminacy in the Odyssey (Princeton 1991). Nancy Felson-Rubin, Regarding Penelope: From Courtship to Poetics (Princeton 1994). Â  

Communication: Health Care and Electronic Medical Records

Communication Paper grading criteria located on the student website. There are a variety of communication modalities available to health care consumers and health care providers. These modalities and venues of communication may entail benefits and challenges to both consumers and providers. Select one communication modality used for marketing in health care. Write a 700- to 1,050-word paper about a communication modality used in health care. Include the following in your paper: Â · Identify one specific mode of communication used by consumers and health care providers, such as e-mail, a web-based forum, or electronic medical records. List and discuss the following: o One benefit to the patient o One aspect relating to the values and importance of maintaining patient confidentiality when using this mode of communication o One reason this mode is an effective means of communication between consumers and providers o How does this mode of communication differ from others? o How might me dia and social networking change communication in health care? o How is this mode of communication used to market health care products or services, if applicable? Include a minimum of three peer-reviewed references, not including the textbook. Format paper consistent with APA guidelines. EMR is an acronymn for Electronic Medical Records. This refers to a paperless, digital and computerized system of maintaining patient data, designed to increase the efficiency and reduce documentation errors by streamlining the process. Implementing EMR is a complex, expensive investment that has created a demand for Healthcare IT professionals and accounts for a growing segment of the healthcare workforce.

English Texts in Time Speech Manuscript Essay

As times change and transition into new eras and periods, one aspect remains constant, which are societal values due to the linearity of human nature. Similarities in the influences of the respective contexts of authors can be examined in texts that explore identical thematic concerns. Two authors and texts that can be used to demonstrate this include Mary Shelley’s didactic novel Frankenstein written in the early 19th century and, Ridley Scott’s film noir, Blade Runner (Directors Cut 1982). As though these two texts have been constructed in distinctive time periods, they share similar or juxtaposed content that convey parallel social values in both their cautionary tales.  By analyzing the congruent components embedded in characters or warnings in texts, it can be proven that societal norms are sustained even through the influence of distinctive time periods. In Frankenstein, Mary Shelley uses the protagonist Victor as a representation of how society values individuality. She creates the didactic element in the text by Victor’s interaction with Walton. â€Å"Learn from me, if not by my precepts, at least by my example how dangerous is the acquirement of knowledge† exhibits how Victor realizes that his ulterior motive was ethically wrong and wishes to demonstrate to his fellow companion that shares the same â€Å"madness†. Walton’s character is created for the purpose of being compared to Victor. As Victor is the only one who experiences these consequences of blind and obsessive ambition develops him into a unique character, which can be reflected upon Mary Shelley’s context of the enlightenment. The enlightenment is a romantic era in the 19th century, which emphasizes reason and individuality, which is exploited in the character of Victor. Similarly, Eldon Tyrell in Blade Runner produces artificial human beings, the â€Å"Replicants† all for the purpose of his dominance in a scientific based commerce. Because of this Tyrell is represented as a dominant and wealthy character despite his stature. This by far demonstrating his individuality, which is further emphasized in his contrast to every other character in the film. Filmic devices such as lighting support this; such as when Tyrell is brought to the scene, natural light illuminates his body, which juxtaposes every other character of the film. Low angle camera shots of Tyrell also represent his superiority. By his creation of artificial life along with the motto of â€Å"more human than human†, he has embellished an ironic element to the text. This ironic element is how these artificial human beings begin to behave in a more humane way than actual humans depicted in the text. Blade Runner’s comment on this is influenced by Ridley Scott’s context of globalization, which is a concept that leads to the eradication of individuality which is shown in the depiction of humans as a globalized society that has been identically merged.  Both texts utilize their characters to portray how society values individuality. The creature in Frankenstein has an obsession for vengeance and acceptance due to his constant alienation. Throughout the text he never finds a true sense of acceptance. Roy, as well as the other replicants however shares an obsession for attaining a prolonged life span. These desires and experiences that transpire in the two creations of selfish ambitions reflect the nature of humanity. The creature is a pure being as he enters the world space that Mary Shelley materializes. â€Å"I was benevolent and good, misery made me a fiend, make me happy and I shall again be virtuous† this use of alliteration conveys the monsters cause of maliciousness as his own misery. This misery is caused by his treatment by society and how prejudice they are based on appearance. This portrays how society judges based on aesthetics. This can be reflected upon Mary Shelley’s context of Aestheticism, which is a period of emphasis on aesthetical value. As the monster is continually called loathsome and hideous, we muster sympathy towards him in his desire for acceptance in which he is continually denied. Which reflects societies value of difference. Conversely in Blade Runner Roy Batty, is â€Å"perfect† but yet audiences still manifest sympathy towards him. This is because of his final state of agony before his death. Roy asks a rhetorical question in eloquent manner, â€Å"Quite an experience to live in fear isn’t it? That’s what it’s like to be a slave† which is the point of when the audience begin to pity him even with his disoriented state. As Roy’s last fellow being Pris is â€Å"retired† he expresses his emotions, another factor that humans lack in film. His emotions are expressed through a howl simulating a wolf, which acts as a symbol of isolation. The term â€Å"retired† instead of more appropriate words like murder or kill in terms of the replicants shows clear distinction of treatment based on difference. This further hyperbolizes the presence of the societies value of judgment and difference in both texts. The treatment of the ideas of denaturalization that is present in texts from different times can juxtapose each other but still reflect the same social value. Both Mary Shelley and Ridley Scott capture a sense of nature through the world space they create in their texts. Mary Shelley shows more of a realization to the importance and beauty of nature and how it can act as a place of tranquility. This is done by the characters interactions with nature and how it nurtures the individual. â€Å"My spirits were elevated by the enchanting appearance of nature; the past was blotted from my memory, the present was tranquil,† depicts the creatures encounter with nature and its benefits. It reflects how society values nature, in her context of the beginning of the industrial revolution. In contrast Ridley Scott presents the full pessimistic perspective of denaturalization by creating a dystopian world space. With a landscape that is completely devoid of nature, it implies how society values nature.  The treatments of nature by these two composers are complete inverse but they still both reflect the same societal value of denaturalization. Even with the disconnection between Mary Shelley and Ridley Scott, they both produce texts with reflections to different contexts but similar social values. Through the comparison of characters and warnings intertwined in both texts it can be demonstrated that as times change, societal values are sustained. Both composers’ representations of social values both are demonstrated through the characters, cautions and world spaces they convey in their texts.